2015 SMC Awards of Excellence Guidelines

SMC AWARD APPLICATIONS

Eligibility Dates are November 1, 2014 – October 31, 2015.

Deadline for Entries is Noon December 2, 2015.

November 1-13: Early Bird Rate for Personal Achievement Awards -$15 per entry

November 14 – December 2: Regular Rate for Personal Achievement Awards -$25 per entry

1.  Best Single Family Development Under 300 Homes

This category encompasses a small development that, when fully developed, will have less than 300 single family detached homes.  Entries can include existing developments that still have new construction going.

 Entry Requirements:

  1. Submit a statement describing your community’s concept. (Target market, price range, lot size and cost, and location.)
  2. Upload one PDF of plat plan.
  3. A minimum of five (5) High Resolution Digital jpg/pdf photographs in entry portfolio that includes: Entry Treatment/Signage, Landscaping/Lighting, Homes, and Amenities.  (Not all areas may be applicable to your development.)
  4. Please provide a You Tube link to a video/commercial that is about your community please including that as well.  We ask that videos are limited to 2 minutes.

2.  Best Single Family Development Over 300 Homes

This category encompasses a large development that, when fully developed, will have over 300 single family detached homes.  Entries can include existing developments that still have new construction going.  This also includes a section within the development that has a separate name and over 300 homes.

Entry Requirements: 

  1. Submit statement describing your community’s concept. (Target market, price range, lot size and cost, and location.)
  2. Upload one pdf of plat plan.
  3. A minimum of five (5) High Resolution Digital jpg/pdf photographs in entry portfolio that includes: Entry Treatment/Signage, Landscaping/Lighting, Homes, and Amenities.  (Not all areas may be applicable to your development.)
  4. Please provide a You Tube link to a video/commercial that is about your community please including that as well.  We ask that videos are limited to 2 minutes.

3.  Best Patio, Condominium, Garden or Townhome Community

This category encompasses a Patio, Garden or Townhome Community that stands alone.  Entries can include existing developments that still have new construction going.

 Entry Requirements:

  1. Submit a statement describing your community’s concept. (Target market, price range, lot size and cost, and location.)
  2. Upload one pdf of plat plan.
  3. A minimum of five (5) High Resolution Digital jpg/pdf photographs in entry portfolio that includes: Entry Treatment/Signage, Landscaping/Lighting, Homes, and Amenities.  (Not all areas may be applicable to your development.)
  4. Please provide a You Tube link to a video/commercial that is about your community please including that as well.  We ask that videos are limited to 2 minutes.

4. Best Web Site 

 Entries will be judged based on quality of design, ease of obtaining information, and organization of message. No previous winning entries can submit.

 The category is divided as follows:

I. Builder

II. Realtors/Developers

III. Affiliated Building Services (i.e. Insurance, Mortgage Companies, Attorneys, etc.)

IV. Other Associates (subcontractors and suppliers)

Entry Requirements:

  1. Marketing Statement of 150 words or less (must include web site address).
  2. Please send the link of the website’s Home Page.

5.  Best New Concept in Marketing (Brightest New Idea)

This category looks at any member in the industry that demonstrates “outside the box” type of thinking on an advertising, promotional or marketing program. Entries must have been used in the Louisville market during the eligibility dates.  No previous winning entries can submit.

 The category is divided as follows:

I. Builder

II. Realtors/Developers

III. Affiliated Building Services (i.e. Insurance, Mortgage Companies, Attorneys, etc.)

IV. Other Associates (subcontractors and suppliers)

 Entry Requirements:

  1. Marketing Statement of 150 words or less (Indicate category and include campaign concept and objectives).
  2. Please upload digital version of the advertisement/brochure (if applicable).
  3. TV/Radio – upload MP3/MP4 version of the ad (if applicable).

6. Logo Design of the Year

This category will take in all logos produced within the eligibility dates.

No previous winning entries can submit.

 The category is divided as follows:

I. Builder

II. Realtors/Developers

III. Affiliated Building Services (i.e. Insurance, Mortgage Companies, Attorneys, etc.)

IV. Other Associates (subcontractors and suppliers)

Entry Requirements: 

  1. Marketing Statement of 150 words or less.
  2. Upload two (2) photographs of the logo (jpg/pdf”).
  3. At least two examples of logo use in an ad, brochure, sign, etc., upload digital version.

7. Best Overall Marketing Campaign

This category will take a look at all elements of your Marketing for the given time frame.  Entries will be judged on creativity, design, and success of materials developed during the eligible time period to gain product interest. Includes broadcast and print ads, internet, social media, outdoor signage, direct mail, etc.

 The category is divided as follows:

I. Builder

II. Realtors/Developers

III. Affiliated Building Services (i.e. Insurance, Mortgage Companies, Attorneys, etc.)

IV. Other Associates (subcontractors and suppliers)

 Entry Requirements:

    1. Completed Entry Form online
    2. Upload images of promotion – photos of events (if applicable) suggested
    3. One (1) copy of ads uploaded (pdf/jpg)  May include any or all of the following: print advertising, direct mail, television and radio spots, billboards, etc.
    4. Television and radio submissions should be submitted via uploading MP3/MP4 or by providing a YouTube link.

8. Best New Home Design Feature

This category takes into account any design feature of a new home that is completed within the eligibility dates where the builder has demonstrated a unique or new feature.  This includes interior and exterior design features.

The category is divided as follows: 

I. Builder

II. Other Associates (subcontractors and suppliers)

Entry Requirements: 

  1. A brief summary of design objectives and the feature itself.
  2. At least two (2) color photographs of the design uploaded (pdf/jpg).
  3. Optional – inclusion of feature in any marketing material.

9. Best Model Home

  1. Under $150,000
  2. Under $300,000
  3. Under $550,000
  4. Under $700,000
  5. Over $700,000

This category will take into account any model home regardless of build date. Entry will be judged on concept, creativity, impact of furniture and accessories.

* Price break points are to be determined based on submissions.

Entry Requirements:

  1. A brief summary of design objectives and features (please indicate proper category).
  2. Upload five (5) color photographs, (pdf/jpg) uploaded, including one (1)  exterior and at least one (1) each of the main living area, master suite, kitchen and one room of your choice.
  3. One (1) floor plan uploaded (pdf/jpg).
  4. Entries will be judged on overall interior/exterior, and efficiency/functionality of plan.  Judging will be done by qualified judges using entry materials.

10. Builder Home Design

Completed construction eligible.

Value category is based on home price – do not include lot price.

  1. Under $150,000
  2. Under $300,000
  3. Under $550,000
  4. Under $700,000
  5. Over $700,000

Entry Requirements: 

  1. Upload a brief summary of design objectives and features (please indicate proper category).
  2. Upload five (5) color photographs ( jpg/pdf) including one (1) exterior and at least one (1) each of the main living area, master suite, kitchen and one room of your choice.
  3. Upload one(1)  floor plan on Pdf/jpg
  4. Entries will be judged on overall interior/exterior, and efficiency/functionality of plan.  Judging will be done by qualified judges using entry materials.

11. Builder Design – Condominium, Patio Homes, Garden Homes, and Townhomes

  1. Under $150,000
  2. Under $300,000
  3. Under $550,000
  4. Under $700,000
  5. Over $700,000

 Entry Requirements:

  1. Upload a brief summary of design objectives and features (please indicate proper category).
  2. Upload five (5) color photographs ( jpg/pdf) including one (1) exterior and at least one (1) each of the main living area, master suite, kitchen and one room of your choice.
  3. Upload one (1)  floor plan on Pdf/jpg
  4. Entries will be judged on overall interior/exterior, and efficiency/functionality of plan.  Judging will be done by qualified judges using entry materials.

12. Remodeling Design

  1. Kitchen
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  2. Bath
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  3. Basement
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  4. Addition
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  5. Exterior
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  6. Outdoor Living Area
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000
  7. Whole House Remodel
    1. Under $50,000
    2. $50,000-$100,000
    3. Over $100,000

Entry Requirements: 

  1. Upload a brief summary of design objectives and features (please indicate proper category).
  2. Upload five (5) color photographs (jpg/pdf)  including one (1) before and one (1) after for each picture
  3. Entries will be judged on overall interior/exterior, and efficiency/functionality of plan.  Judging will be done by qualified judges using entry materials.

13. Personal Achievement Awards 

Entrants must be a current member of the Building Industry Association and the Sales & Marketing Council

Contracts must have closed within eligibility dates.

***Groups/Teams means that the sale is split or shared by more than one individual; Submitting as an individual is separate from team sales figures. 

Entry Requirements for I., II., III., IV: 

  • Upload a report or spreadsheet listing the following information on each sale:
  1. Category
    1. On Site
    2. Agent
    3. Rising Star Award
  2. Subdivision and Lot Numbers
  3. Registered Builder/Company
  4. Closing Dates
  5. Sale Prices
  6. Listing Agent and Sales Agent
  7. Picture of the applicant – upload one (1)  pdf/jpg High Resolution photo.

 

AGENT New Home Professional

 The category is divided as follows:

On-Site– Individual OR Team/Group selling onsite and new construction for a BIA Builder Member.

    • Units
    • Dollar Volume
      • $1-$4 million
      • $5-$10 million
      • $11-$15 million
      • Over $16 million
    • Groups & Teams

 Agent – Individual OR Team/Group selling new homes built by any BIA Builder Member

  • Units
  • Dollar Volume
    • $1-$4 million
    • $5-$10 million
    • $11-$15 million
    • Over $16 million
  • Groups & Teams

Rising Star Award – Applies to individual agent with two years or less in new home sales experience.

  • Units
  • Dollar Volume

Individual MORTGAGE New Home Professional

 Entry Requirements:

  • A report listing the following information on each sale:
  1. Category – as listed above
  2. Builder Company – Only new homes built by Builder members of the BIA are accepted.  The BIA will verify Builder memberships.
  3. Closing Date
  4. Sale Prices
  5. Picture of the applicant – please upload one (1) High Resolution jpg/pdf photograph with submission.

 The category is divided as follows:

  1. Dollar Volume: Any person that is a mortgage broker, lender or Mortgage Banker that has closed on new homes during the eligibility dates.
  2. Unit Volume: Any person that is a mortgage broker, lender or Mortgage Banker that has closed on new homes during the eligibility dates.